Responsible for signing checks and documents on behalf of the company Evaluates the success of the organization General Manager: Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives. Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections. Coordinates efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.
Making decisions on these matters requires careful planning in the form of a business plan. A well thought-out business plan will give your business a greater chance at success and help you avoid common pitfalls, such as unrealistic predictions of expenses and revenue.
Executive Summary The executive summary is the first and most important section of your business plan, as it gives potential investors and decision-makers a snapshot of the types of clothes you offer, identifies the potential market for your products, lists your mission statement, your qualifications to run your retail business and details how your expertise will be an advantage in your competitive industry.
The executive summary should be between one and four pages and should be written in plain language, or without too much clothing industry jargon, so that anyone can understand it.
Company Description Whereas your executive summary describes the mission and vision of your company, your company description, which is the next section of your plan, expands on the competitive edge of your business. List any unique processes you use in obtaining, storing or shipping your clothes, explain the history of your company, what inspired its formation and expand on the specific market needs it will fulfill.
If you serve a niche, such as certain shapes and sizes of people, or if each outfit is tailored to the individual, this is the place to list it.
Organization Structure and Management Team Inform readers of your business structure, such as sole proprietorship, corporation or partnership, and explain who does what in the organization. Provide a professional profile of key managers and owners by listing related education, accomplishments and expertise details that will help your clothing store succeed.
Previous retail management experience, fashion or design industry work and business management training are examples of applicable experience. Explain the benefits customers will experience by buying from you.
Market Analysis Analyze the strengths, weaknesses, opportunities and threats for your business, a process often called SWOT analysis. Marketing Plan Describe how you plan to advertise to consumers shopping for the types of clothes you sell.
For example, if your average consumer will be 30 and under, consider investing in a heavy online presence.
Specifically forecast your expenses and revenues in the form of income statements, cash flow statements and balance sheets for five years. Provide an estimate of your break-even point, or when your clothing costs and other expenses equal your revenue, which will let investors know how much product you need to sell in order to make money.
The funding section is also the place to ask potential investors for capital and show them how it will be used. Growth and Expansion It is important for you and your investors to know the ways in which you plan to grow the business in the future.
Predict the type of growth your store will experience and set goal markers to achieve it. For example, if you want to expand your store to two locations within the first five years or expand your selection of clothing or accessories, include these plans in this section.Why is a fashion business plan important?
Before you start a business you need to work out whether you are going to be profitable. By mapping the business out before you start (especially working out those complicated financial projections) you are going to save a LOT of time and effort.
The key message associated with the New Look line is classy, upscale, versatile, and expensive clothing. The company's promotional plan is diverse and includes a range of marketing communications.
In the future, the company hopes to develop lines of accessories for men, women, and children.
The product section of an apparel business plan should contain a list and description of the various clothing items that the label will offer and a detailed product line strategy that discusses the launch and growth of the product line, as well as a description of future products that the business will offer. A business plan will help you detail the structure of your business, who your ideal customers are and how you plan to make money. To help you get started we’ve created an example business plan for a business in the fashion & clothing industry. Clothing Line Business Plan Template If you want to start a Clothing Line business or expand your current Clothing Line, you need a business plan. The following Clothing Line business plan template gives you the key elements to include in a .
A business plan will help you detail the structure of your business, who your ideal customers are and how you plan to make money.
To help you get started we’ve created an example business plan for a business in the fashion & clothing industry. Business Proposal Template; Write your business plan with the #1 online business planning tool.
Start Your Plan. Free Clothing Sample Business Plans. Give your store the best chance of success by checking out one of these sample business plans for clothing retailers, including online stores. Business across Mt.
Pleasant and Charleston are beginning to boom and expand due to the influx of new money. There is a market need for new clothing retail shops to meet the demand of new customers. In addition, the clothing tastes and trends in the south are different from the north.
Clothing Line Business Plan – Executive Summary Sample Classic Label™ Clothing Line™ is an international clothing line that will be located in Huston, Texas.
We have been able to secure a large warehouse that will be converted to our production factory.